Marketing Management

Demand Generation

Portfolio of my work
as Digital Marketing Director

Experience

Director of Digital Marketing

My name is Xabier Lizartzategi, as Director of Digital Marketing my primary responsibility is to drive tangible business results through a consumer-centric approach to using digital technology and digital marketing across the different business units and product lines. I am an expert in website design, digital marketing, multimedia design and social media. I have been responsible for the design and implementation of a comprehensive digital marketing strategy for various companies that drive revenue growth through enhancing customer awareness, increasing engagement, and delivering a best-in-class experience.

I innovate using digital technology across the business to develop and implement the digital product strategic roadmap for targeted customer acquisition strategy for digital marketing campaigns, and messaging using an iterative, data-driven approach across products. Is very important for me to measure return on investment and engagement for digital marketing activities including establishing procedures to track and monitor digital marketing effectiveness and measure actual performance.
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Latest Works


Business & Creativity

Xabier Lizartzategi. Director of Online Marketing

As Director of Online Marketing I have been developing and overseeing digital planning in accordance with brand strategy. I have owned a large digital marketing budget and I have been launching, scaling, and optimizing campaigns to drive position ROI. Managing a team of digital marketers, helping to grow and mentor them and managing outside agencies/vendors on various projects and campaigns.

GROWTH

CUSTOMER JOURNEY & EXPERIENCE
%171
  • Increased 171% lead acquisition
  • by enhancing the online
  • technologies to select and
  • reinforce the most active
  • web users
  •  

 

 

 

STRATEGY

PEOPLE-CENTERED MANAGEMENT
%61
  • Expanded 61% quality leads by
  • measuring weekly the most
  • relevant Key Performance
  • Indicators according to the
  • strategic focus areas
  •  

 

 

 

I work in contact with world-leading architecture studios, including Fosters & Partners, Gehry Partners and Renzo Piano. The brands I worked for are present in buildings such as the White House in Washington D.C., the United Nations Building in New York, The Tv Academy in Los Angeles and The Philharmonie de Paris.

Xabier Lizartzategi

In the blink of an eye

Projects, News & Reviews

What Next?

Interested in working with me?

I am always looking for an experience that will boost my career and will allow me to grow as a professional.

In conclusion, it would be a great opportunity for me to be part of your team and I am confident that my qualifications are an excellent fit with a marketing - creative position in your company.

I appreciate your time and consideration.